{"id":7221,"date":"2023-05-19T08:55:23","date_gmt":"2023-05-19T08:55:23","guid":{"rendered":"https:\/\/www.btse.com\/blog\/?p=7221"},"modified":"2023-05-19T09:45:02","modified_gmt":"2023-05-19T09:45:02","slug":"which-companies-accept-bitcoin-payment-in-2023","status":"publish","type":"post","link":"https:\/\/www.btse.com\/blog\/which-companies-accept-bitcoin-payment-in-2023\/","title":{"rendered":"Which Companies Accept Bitcoin Payment in 2023?"},"content":{"rendered":"

Bitcoin has frequently been described as the future of money. It certainly has that potential \u2014 peer-to-peer payments are far more efficient than money transfers between bank accounts that may take days to complete, and each user truly has full custody over their own assets.<\/span><\/p>\n

Since the first Bitcoin was mined in January 2009, people around the world have used it for a range of functions, including a store of value and an investment instrument. Some enterprises now also accept Bitcoin as a mode of payment. In a recent <\/span>blog post<\/span><\/a>, Ethereum inventor and co-founder Vitalik Buterin recounted attempts over the years to use cryptocurrency as payment in real-world settings, beginning at a San Francisco sushi restaurant in 2013.\u00a0<\/span><\/p>\n

In this article, we\u2019ll look at a handful of major companies that let customers spend their money using the cryptocurrency with the largest market cap.<\/span><\/p>\n

 <\/p>\n

Major Brands that Allow Crypto Payments<\/b><\/h2>\n

 <\/p>\n

Microsoft<\/b> accepts cryptocurrency as a method of payment when users top up their accounts. This involves using BitPay\u2019s payment service, which can be selected during the checkout process. Microsoft\u2019s partnership with BitPay stretches back to 2014, making it one of the earliest major companies to give consumers a taste of what it\u2019s like to use cryptocurrency in real-life transactions.<\/span><\/p>\n

Similarly, the wireless carrier <\/span>AT&T<\/b> began accepting Bitcoin as payment in 2019 by integrating BitPay\u2019s services, allowing customers to pay their monthly bills with cryptocurrency.\u00a0<\/span><\/p>\n

ExpressVPN<\/b> began accepting Bitcoin payments in 2014, the same year Microsoft gave crypto the green light. The company frames this as respect for user privacy, aligning with the crypto space\u2019s pseudonymous nature, where users\u2019 identities can be masked if they so choose.\u00a0<\/span><\/p>\n

Users of the <\/span>Starbucks<\/b> app can use iPayYou\u2019s Bitcoin wallet to pay for purchases at the coffee chain\u2019s locations. The partnership makes it possible to convert volatile cryptocurrencies into fiat currency in real time. Notably, Starbucks is utilizing blockchain technology for a range of applications, including their <\/span>NFT-based Odyssey membership program<\/span><\/a>, as well as NFT collections that are part of Odyssey.<\/span><\/p>\n

Chipotle<\/b> is another major food and beverage chain that accepts cryptocurrency from customers. Its \u201cBuy the Dip\u201d promotion campaign made a splash in July 2022 when it gave away US$200,000 in free crypto. The fast casual restaurant group accepts Bitcoin alongside more than 90 other digital currencies, including Ether, Solana, and Dogecoin. This wasn\u2019t the first time for the company to wade into the crypto space; it ran a \u201cBurritos or Bitcoin\u201d promotion that gave away US$100,000 in Bitcoin to customers.<\/span><\/p>\n

While <\/span>Twitch<\/b> no longer accepts Bitcoin as payment for subscriptions, streamers can add a button by NOWPayments to accept Bitcoin donations from their viewers. Given that millennials and Gen Z are the demographics that accept cryptocurrency the most, and that those age groups are Twitch\u2019s core audience, the match makes sense, and streamers around the world can receive donations efficiently while they create entertaining content.<\/span><\/p>\n

Japanese e-commerce group <\/span>Rakuten<\/b> has enabled its customers to recharge their Rakuten Cash balance using Bitcoin and other blockchain-based assets. This was significant because Rakuten Cash can be used at a variety of brick-and-mortar outlets, including major chain restaurants, convenience stores, and pharmacies. The company was the first in Japan to use crypto assets for digital payments.\u00a0<\/span><\/p>\n

 <\/p>\n

Paying With Bitcoin<\/b><\/h2>\n

 <\/p>\n

The examples mentioned above all rely on a middleman to make the process of paying with Bitcoin as smooth and intuitive as possible. That additional layer mitigates the chance of errors that lead to, for example, digital assets being sent to the wrong wallet address.<\/span><\/p>\n

As Buterin noted, \u201ca good user experience is not about the average case, it is about the worst case.\u201d That\u2019s why a range of solutions have been developed to partner with major brands and provide cryptocurrency payment services.<\/span><\/p>\n

While cryptocurrency still only accounts for a small share of retail payments, it does appear here to stay, and may grow significantly in the near future. <\/span>BTSE\u2019s exchange<\/span><\/a> offers an easy way to convert the asset of your choice \u2014 crypto or fiat \u2014 into Bitcoin and a range of other tokens.\u00a0<\/span><\/p>\n

To learn more about Bitcoin, visit our <\/span>explainer<\/span><\/a> that unpacks its origins, uses, and major milestones.<\/span><\/p>\n

 <\/p>\n

\n

Our aim is to create a platform that offers users the most enjoyable trading experience. If you have any feedback, please reach out to us at\u00a0<\/i>feedback@btse.com<\/i><\/a> or on Twitter @BTSE_Official.<\/i><\/p>\n

Note: BTSE Blog contents are intended solely to provide varying insights and perspectives. Unless otherwise noted, they do not represent the views of BTSE and should in no way be treated as investment advice. Markets are volatile, and trading brings rewards and risks. Trade with caution.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"

Bitcoin has frequently been described as the future of money. It certainly has that potential \u2014 peer-to-peer payments are far more efficient than money transfers between bank accounts that may take days to complete, and each user truly has full custody over their own assets. Since the first Bitcoin was mined in January 2009, people […]<\/p>\n","protected":false},"author":1,"featured_media":7222,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-7221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-insights"],"yoast_head":"\nWhich Companies Accept Bitcoin Payment in 2023? — BTSE Blog<\/title>\n<meta name=\"description\" content=\"With a growing number of companies that support it, bitcoin payments are slowly entering the mainstream. 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